Forget the eyes, you can virtually put anyones face in there. While it does look most like Arthas there is no good reason why it would be. The eyes are there to throw you off. The ones that see the snake heads are spot on.
The key word all along: HYDRA
We also have the Lost numbers, and one of the stations of the Dharma Initiative is the HYDRA station.
Unfortunatly I never watched Lost, somone with the dvds should watch any episodes that pertain to the Hydra Station.
Well, at least we know for sure that Project Hydra is going to be announced, D3 or not it better be kickass. Also we know that eventually D3 will be released in some form. Hopefully tomorrow.
Haha, wow, I first went to it, and saw it, and thought it was a load of bull. Then I tried to look at the other diablo forums(which are down for some reason...0_o) Then I got to the search, and didn't see the Diablo 3 at the bottom anymore. So I thought it must have been an altered url, or something to make the D3 appear in the list. I used your link again,but no, the D3 was gone. Which leads me to beleive:
Blizz fucked up and left Diablo III in one of the searches while updating, and JUST removed it. Hahaha, GG. And h, no screenie to make disbelievers believe... ):