I just decided to read this, and i noticed on the first post you said that you only know of content and unhappy with your pet equinox. there is also happy, just keep feeding it till the little face turns green, and that means he is happy. keep in mind unhappy= pets damage(75%) content= pets damage(100%) happy= pet damage(125%).
so trust me, you want him to always be at happy.
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World of Warcraft - Finnegin- Level 80 Enhancement Shaman