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I like the idea of leveling up Primal Ancients. Grinding would have more of a ongoing purpose then. Kind of falls into the Path of Exile skill gem idea where you level those up. In fact, how about just introducing a brand new set of Legendary Gems called Primal Gems? These could be added in three new slots: Gloves, Bracers, and Boots.

the game really need new additions to the game to be more that bigger sticks with bigger stats. powercreep is not the way to go, but yet the primary way for the development for some time now.

and new legendary powers instead of just stats.

Couldn't agree more with this post! Everything from adding a glowing effect to leveling it through some system and additional non-game breaking primary/secondary stats is something that should be added along with Primal Ancients themselves, which would separate them from basic Ancients.
I am honestly quite hyped for the whole Primal Ancient patch, but i think that something should be added to those except for stats increase, like the OP mentioned.

Nice idea. This kind of idea has a lot of potencial to make the game reward something fun to keep you playing/farming. Combine that with the armory and you can keep updating all the builds you play or like to play! Every primal you find can put you in a thinking state, if it is worth or not and where.. =)
At least it gives you much more viable options that the current state!

Quote from ruksak

My suggestion would be to actually improve the items instead of letting this game rot while they count their bucks from console sales. Frankly I'm sick of these "ideas" (no disrespect to the OP), because I've been hearing them from the players for over a year and hearing nothing from the actual people that make the game.

I've gotten to a point where I don't think they'll ever get it right. I've lost all confidence in that gaggle of knuckle heads. I've quit this fucked up game 4 times in the first year now. Not exactly what I had in mind all those years I anticipated the release.